Political Consultancy
Campaigns, government agencies, and organizations must comprehend the views and concerns of the electorate and what drives them. As capturing public opinion has grown more complex, we have developed innovative strategies to acquire the intelligence required for success.
- Sample Survey,
- Booth Level Research,
- Social listening,
- Research & Analysis (Qualitative & Quantitative) ,
- Door to Door Canvassing.
Data is crucial for making informed decisions and gaining a strategic advantage in the political arena. At Pollmatrix, we specialize in providing comprehensive data analytics services that equip politicians, political parties, and other organizations with the insights and tools needed to successfully navigate the complex political landscape and win elections.
- Data Collection & Analysis
- Data Visualization
- Predictive Modeling
- Audience Segmentation
- Social Analytics, Audit & Surveillance
In today’s rapidly evolving political landscape, winning elections requires more than a traditional campaign. It demands a robust and strategic digital media presence that can engage, mobilize, and influence voters like never before. At Pollmatrix, we offer a comprehensive array of advanced digital media services and targeted content designed to propel your campaign to victory.
- 360°Social Media
- Content Creation (Audio-Visual)
- Digital Asset Management
- Bulk Message Campaigns
- In-Voice Calls (OBD’s)
- Creative Memes
- Public Relations and Media Outreach
- Press Conferences and Media Events
- Print Media Campaigns
- Broadcast Media Advertising
- Media Monitoring and Analysis
- Crisis Management and Communication
- Press Releases and Media Statements
- Event Management and Coverage
- Advertising is a form of marketing communication that aims to promote
- It involves creating persuasive messages and delivering
- Key objectives of advertising include increasing brand awareness,
- Advertising can take many forms, including print ads, television commercials
- Effective advertising campaigns often employ a combination of creative elements,
At Pollmatrix, we offer personalized ad filmmaking services for political parties and individual leaders. Our expertise helps showcase development work, ideological commitments, voter awareness initiatives, agenda setting, and makes manifestos more engaging and watchable.
A ground campaign is a strategy that focuses on direct engagement with common voters and micro-influencers. It involves deploying teams of staff or volunteers to interact directly with people. The goal of a ground campaign is to build personal connections and promote the candidate or party through direct interaction.
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- Door to Door Campaign
- Membership Drives
- Political Event Managment
- Panchyat wise event
- Street Play/ Nukkad Natak
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Pollmatrix operates Political Call Centers where volunteers or staff make phone calls to voters as part of political campaigns. These centers are used to reach out to voters, provide information about candidates, gather support, and mobilize voters to participate in elections. They play a crucial role in political campaigns by directly engaging with voters and conveying campaign messages.
- A call center is a centralized office or facility equipped to handle large volumes
- Call centers serve various purposes, including customer service
- Inbound call centers receive incoming calls from customers
- Outbound call centers initiate calls to customers or prospects for purposes
- Call center agents, also known as customer service representatives
Election war rooms have become essential for forming effective political campaigns in the ever-changing world of politics. During elections, it serves as the hub of a political campaign. Here, strategy, information, technology, and experience come together to plan a targeted and effective campaign. In order to effectively turn campaigns into precision-driven machines, Poll Matrix provides specialised election war room services that are intended to bring strategy, data, technology, and expertise under one roof.
- Decision Structuring
- Strategy Formulation
- Data Analytics
- Voter Monitoring
- Social Media Management & Promotions
- Canvassing
- Call Centre Support
- Media Tracking
- Digital Campaign Management
- Ground Operations Co-ordination
- Crisis Management
- Surrogate Campaigns
- Training & Engagement
Visibility in every corner of your constituency is crucial for political campaigns and individual brand building. At Pollmatrix, we specialize in agenda-driven, creative outdoor branding for candidates or organizations, using a variety of presentation styles including hoardings, banners, entry gates, bus wraps, tricycle branding, canopies, and more.
- Outdoor branding, also known as outdoor advertising
- Common outdoor branding formats include billboards, posters, transit advertising
- Outdoor branding offers high visibility and exposure to a broad audience
- Effective outdoor branding utilizes eye-catching visuals, bold graphics
- Location is crucial in outdoor branding, with strategic placement chosen based on factors
Corporate Branding & Communication
To conduct a market research study, our primary focus is to understand the client’s needs and objectives. By comprehensively grasping these requirements and their expectations for the research outcomes, we can design an efficient research plan. This plan utilizes effective methodologies and research tools to collect and analyse data accurately.
Quantitative Market Research
- Defining the Problem
- Research Plan and Design
- Data Collocation (Face to Face Interview)
- Secondary Research
- Telephonic Interview
Qualitative market research
- Online Surveys
- Online Target Groups
- One-On-One Interviews
At Pollmatrix, we understand that effective brand management is crucial for building and maintaining a strong, positive image in the market. Our comprehensive brand management services are designed to help you establish a compelling brand identity, enhance brand recognition, and foster customer loyalty.
- Brand Strategy Development: Crafting a strategic roadmap to define and achieve your brand’s goals.
- Brand Identity Design: Creating a cohesive visual and verbal identity, including logos, taglines, and brand guidelines.
- Market Positioning: Analysing market trends and positioning your brand effectively to stand out from the competition.
- Brand Communication: Developing clear and consistent messaging across all channels to resonate with your target audience.
- Rebranding: Refreshing and revitalizing your brand to stay relevant and competitive in a changing market.
- Brand Monitoring: Continuously tracking and analysing brand performance to ensure alignment with your strategic objectives.
- Customer Engagement: Implementing strategies to build and maintain strong relationships with your customers, enhancing loyalty and advocacy.
- Content Creation: Producing high-quality, engaging content that reflects your brand’s values and connects with your audience.
- Digital Presence: Managing your online reputation and ensuring your brand is well-represented across digital platforms.
- Crisis Management: Preparing for and effectively managing any brand-related crises to protect and preserve your brand’s image.
Electronic media can truly be the wind beneath your wings, and this creative agency knows precisely how to harness its power. Whether you’re aiming to produce a dynamic corporate film, a captivating YouTube or television commercial, a compelling documentary, or an impactful training video, we’ve got you covered.
- Define event objectives, goals, and target audience to guide planning and execution.
- Develop a comprehensive event plan, including budgeting, scheduling, and logistics management.
- Secure appropriate event venues, vendors, and suppliers, negotiating contracts and agreements
- Coordinate event logistics, such as venue setup, catering, audiovisual equipment,
- Manage attendee registration, ticketing, and RSVPs, providing a seamless and convenient experience
- In today’s digital age, a robust online presence is indispensable.
- Our digital marketing services encompass a wide range of strategies designed to enhance online visibility, engage audiences, and drive conversions.
- We specialize in search engine optimization (SEO), social media marketing, content marketing, pay-per-click (PPC) advertising, and email marketing.
- Our data-driven approach ensures that our digital marketing efforts are targeted, measurable, and aligned with our clients’ business goals.